For some reason, the majority of fitness brands seem to only make their clothing in small sizes – as if only small people can work out. Which is ridiculous, obviously. Everyone deserves to have workout wear that makes them feel and look amazing.
This week Nike officially released a range for plus-size women, going from size XL up to 3XL.
The range features all kinds of workout-ready clothing, with sports bra, running tights, high-tech hoodies and more.
Oh, and the sports bras will go up to a 38E. Rejoice.
Explaining why they chose to create a plus-size range, Nike said: ‘Nike recognises that women are stronger, bolder and more outspoken than ever.
‘In today’s world, sport is no longer something that she does, it’s who she is. The days where we have to add ‘female’ before ‘athlete’ are over.
‘She is an athlete, period. And having helped fuel this cultural shift, we celebrate these athletes’ diversity, from ethnicity to body shape.’
It’s an overdue but incredibly welcome move, and one that we hope other sportswear brands will follow.