In particular, in an interview with the program "Svitske Zhyttia" (Eng. "High Life") for 1+1 TV channel, he admitted he was amazed by how tenaciously the Ukrainians were struggling for better life, Joinfo.ua reports.
"I'm amazed by persistence of the Ukrainian people, people, who are trying to improve their lives even though all the difficulties, many Ukrainian young people are trying to establish and develop their business, to provide better life for their families, helping them to live. I am amazed by how patiently the Ukrainians are trying to secure peace in the Eastern Ukraine, it is hard and difficult," said Branson.
The businessman also said that having earned his capital, he could not sit back and do nothing on some island.
"You can live on an island a few days but not always, you can die of boredom. I get great pleasure when I undertake insurmountable problems and try to help to solve them. I made the group headed by General Secretary Kofi Annan arrive in Moscow, where they also discussed the situation in Ukraine. Many families send young men to the east, thousands of people became displaced – you can not just sit back and watch what is going on," he said.
